The Red Cockaded Woodpecker is a Georgia native bird that had to migrate to other areas due to mass deforestation. For the last decades Georgia Power has been engaged in reforesting these devastated regions. VMLY&R and Georgia Power reached out to LOBO to bring this story to life. The narrative is encapsulated in the tale of friendship between a Red Cockaded Woodpecker and a little boy called George.
Credits
Production Company: LOBO
Director: Aron Matschulat Aguiar & Mateus de Paula Santos
Executive Producer: Luis Ribeiro
Head of Production: Clara Morelli
Producer: Marcelo Barbosa
Concept artists: Rafael Fernandes / Pedro Jones
Editing: Pedro Falcone
Lead Animator: Bruno Ronzani / Anderson Omori
2D Animation: Anderson Omori / Gabrielle Paparelli / Gian Burani / Francisco Sanches / Breno Licursi
Compositing: Bruno Ronzani / Murilo Coda
Motion Design: Bruno Ronzani
Color granding: Leticia Blanco
Coordinators: Clara Morelli / Rosangela Gomes
IT: Matheus Rodrigues
Asset managers: Marcos Tavares / Isabela Balbo / Fabio Augusto
Research: Carolina Mendes
Music: Adam Matschulat
Audio: The Listening Tower
Agency: VMLY&R
Executive Creative Director: Maurizio Villareal
Executive Producer: Shaun Campbell
Associate Creative Director: Andrew Crane
Senior Art Director: Nicole Gess
Copywriter: Gina Cassaro
Business Affairs: Carleen O’Brien
Group Director, Client Engagement: Joan M. Villas
Account Manager, Client Engagement: Taylyse Wornum
Project Manager, Solutions Delivery: Marty James
